Hailey Bieber Is Dropping Your Favorite Rhode Lip Balm In Four Pretty Colors

Since its launch just over a year ago, Hailey Bieber’s skincare brand Rhode has been absolutly dominating. The model has turned her signature glazed donut skin into a glazed donut empire—and while all the products have had their moment in the sun, the runaway success is by far the Peptide Lip Treatment, which is in the bag of every cool girl we know and is often sold out for months. Most recently, she collaborated with Krispy Kreme on a viral strawberry flavor of the gloss, but we expect the brand's latest launch to be its biggest yet: On September 28, Rhode is dropping Peptide Lip Tints, its first foray into color cosmetics.

Over the course of the past week or so, Bieber has been teasing a new colorful release with photos of the iconic Peptide Lip Treatment tube—however, unlike the greyscale colorway of her original lip product, these new tubes were shiny and colorful in different shades of pink and brown. Now, we know why.

What's inside these new tubes is the brand’s new Peptide Lip Tints—consider them the cosmetic cousins of the original lip treatment, with a sheer tint and names fit for Bieber’s obsession with food-inspired beauty trends.

“One of my favorite things about our new Peptide Lip Tint is that I get the same nourishing formula as our Peptide Lip Treatment, but with a hint of color," Bieber tells Byrdie about the launch. "We spent years formulating to get the perfect four shades that I’m obsessed with to wear running around during the day or for a night out.”

The Peptide Lip Tints come in four shades: Ribbon (a light pink), Raspberry Jelly (a dark magenta), Toast (a brown-toned pink), and Espresso (a rich brown). The formula remains the same as the original Lip Treatment we know and love, and are packed with shea butter to hydrate, peptides to plump and reduce fine lines, Cupuaçu to promote elasticity and suppleness, and babassu to support the microbiome.

You can shop the Peptide Lip Tints on September 28 on rhodeskin.com. In the meantime, join the waitlist.