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Tarte's Best-Selling Shape Tape Concealer Is Just $15, the Lowest Price We've Ever Seen

Plus more of the best Ulta deals this week.

By

Updated on 01/27/24 05:23PM

Tarte Shape Tape Concealer — Byrdie / Jessica Juliao

Concealers are meant to, well, conceal everything from dark circles to blemishes, and even broken capillaries. So it’s no surprise that the makeup bag staple comes in all kinds of formulations, from high-definition coverage to practically sheer, and liquid-light to super creamy. While our search for the best concealers is endless, there’s one thing I know to be true—Tarte’s Shape Tape is a perennial favorite among Byrdie editors, testers and readers.

So I'm sure I'm not the only one that was thrilled to discover that all three of Tarte's best-selling concealers are on major sale this week, which has been dubbed Shape Tape Week. (Cue the dancing Shape Tape over trending audio from The Office.) For just a few days more, you can score the Full Coverage, Medium Coverage, and Ultra Creamy versions for just $15 at Ulta.

Scroll on to find the Tarte Shape Tape concealer that's right for you and, once you do, stock up now. Select shades are already sold out and Shape Tape Week ends soon.

Tarte Shape Tape Full Coverage Concealer

Buy on Ulta $32 $15

This is the one that started it all. With more than 30,000 five-star shopper reviews at Ulta, the Full Coverage Concealer would have earned a place in the Makeup Hall of Fame, if such a place existed. It's available in 37 shades, lasts up to 16 hours, and provides a silky-smooth finish thanks to ingredients like shea butter and mango seed butter, which moisturize, condition, and protect the skin against free radical damage.

Who it's for: You love to do a full beat and need a long-wear concealer that won't cake or crease, even when applied over your foundation.

Tarte Shape Tape Ultra Creamy Concealer

Buy on Ulta $32 $15

It's the middle of winter, so we're all looking for ways to make our dry skin look dewy. Enter the Ultra Creamy Concealer, infused with prickly pear and hyaluronic acid to hydrate and plump skin. It creates a matte finish, so it will cover dark circles without revealing fine lines. The best part? It's waterproof.

Who it's for: You have dry or "mature" skin but still want a full-coverage concealer.

Tarte Shape Tape Radiant Medium Coverage Concealer

Buy on Ulta $32 $15

When I want to conceal dark spots and blemishes without feeling like I'm covering my skin, the Medium Coverage Concealer is my go-to. The featherlight formula contains a complex that neutralizes dark circles and brightens skin. Like the full coverage and ultra creamy formulas, it's available in 37 shades.

Who it's for: You like that no-makeup makeup look.