Tree of Life: Best Products and Brand Review

We put Tree of Life products to the test after receiving complimentary samples from the brand. Keep reading for a review of the brand's best-sellers.

Natural skincare used to represent one of two product categories: homemade concoctions you might find on Etsy or at health food stores and super-high-end items that would be challenging for most consumers to afford. But as mainstream demand for organic skincare increases, so does the demand for effective formulas that won't break the bank. Enter brands like Tree of Life.

Tree of Life is a plant-based, cruelty-free, non-toxic skincare line founded by biologist Ellyn Davis, who, a few years ago, found herself on the hunt for a skincare line that was clean, packed with active ingredients, and affordable. She noticed a gaping hole in the market, so she decided to fill it herself. Today, the line has about 20 results-driven products with research-backed, quality-controlled ingredients, such as vitamin C, hyaluronic acid, and retinol serums, all of which have a higher percentage of organic ingredients than most other "clean" skincare products on the market. Each product's easy-to-pronounce ingredient list is printed on the side of the bottle, and most of them contain 98 percent natural and 72 percent organic formulas.

Better yet, the products are available on Amazon and range in price from $11 to $19—similar prices to buzzy skincare line The Ordinary. Tree of Life's business philosophy is pretty similar, too: It can keep costs low mainly by spending very little on marketing. The brand's website and social media accounts are rather low-key, especially compared to better-known—though not necessarily better-performing—natural skincare lines like Sunday Riley and Drunk Elephant. Instead, it relies on word of mouth for sales: "If you like our products, please share them with friends and family so we can all enjoy high quality, yet affordable skincare together," reads the brand's website.

Minimal marketing aside, Tree of Life has been able to amass thousands of positive, unbiased Amazon reviews. Most of its products have earned at least a 4.5-star rating on the e-tailer. I recently got my hands on six of the brand's best sellers and decided to test them out. Read on to learn more about our favorite Tree of Life products.